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Rita Williams' Merchandising Plus EXCELS Again at SEBC Awards Ceremonies

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ORLANDO, Fla. --Rita Williams' Merchandising Plus showcased their creativity for clients by being honored during the design portion of the EXCEL and AURORA Awards in the interior merchandising categories at the Southeast Building Conference (SEBC) in Orlando last week. "We had a marvelous time at SEBC and I am so proud of our builders and developers, our suppliers and whole team," said Williams, owner of Merchandising Plus, specializing in home builder and developer marketing for single- family residential, multifamily, resorts and active senior living. "The awards are a testament to everyone's dedication to meet a client's expectations while enhancing their customer's vision for creativity, quality and design. Clients receiving Awards for Best Interior Merchandising included: Developer and Builder ICI Homes for The Victoria Model at Tamaya, Jacksonville, Fla. Builder and Developer D.R. Horton for: The Lantana Model at Country Club H...

Housing Hall of Famer Rita Williams Sweeps Laurel Awards Category

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TALLAHASSEE, Fla. -- Rita Williams Merchandising Plus showcased their creativity for clients once again by dominating the design portion of the 2017 Laurel Awards winning five Gold Laurels in the interior merchandising category. The Laurel Awards celebrate the building industries top achievements by the Sales and Marketing Council of the Northeast Florida Builders Association (NEFBA) and is presented to those in the industry who have demonstrated sales, marketing, building and design excellence. “We were honored to be one of the big winners of the night by unveiling the beauty of some magnificent projects,” said Rita Williams, owner of Merchandising Plus, specializing in home builder and developer marketing for single- family residential, multifamily, resorts and active senior living. Receiving the Golden Laurel Awards, Top Award for Interiors Merchandising: Broxton Bay at River City. The luxury apartments were developed by The Klotz Companies and built by LandSout...

Rita Williams' Merchandising Completes Spectacular New Model for ICI Homes at Amelia National

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FOR IMMEDIATE RELEASE For Further Information Contact: Mike Bonts mike@bontspr.com (904) 424-6641 AMELIA ISLAND, Fla. -- Amelia National Golf & Country Club, a Fernandina Beach community built and developed by ICI Homes, recently announced the opening of its newest model home, the Egret II. ICI Homes called on Jacksonville, Fla. based Rita Williams' Merchandising Plus to reflect lifestyle in Amelia National's latest model home in this historic setting. “A grand dream home that sparked immediate sales in our once again active market place.  This showhome has enticed back second home destination, retirement and the empty nester’s buyer,” Williams said of the Egret II. Upon entering the foyer you are met with a fantasy décor of artful barefoot elegance. Immediately bring the outside within this open Grand Living, Dining and Theatre Kitchen floorplan. "Our goal was to make every prospective buyer instantly excited to have the Egret II as t...